Seminar: How Can You Capture the New Era of Textile Innovation?
28 Feb 2019
Join us for a great half-day event in fashion innovations! We have specially invited the founder and CEO of Trendstop, a London based trend forecasting agency to give her valuable insights on how to grow businesses using global fashion trends. You will also be able to learn more about textile innovations from HKRITA and the latest technology in 3D modelling. Guided tours of the Fabrica Lab will also be available on the day.
Date: 21 March 2019 (Thursday)
Time: 1:30pm – 5:00pm
Venue: Fabrica Atrium, The Mills Fabrica, 4/F, The Mills, 45 Pak Tin Par Street, Tsuen Wan
Medium: English
RSVP: Click here (RSVP by 19 March)
| Time | Topic | |
| 1:30pm – 2:15pm | Networking and Opening remarks Cocktail Reception (Registration starts at 1:15pm) | |
| 2:15pm – 2:45pm |  Strategy: How To Use Global Fashion Trends For Profit And Avoid “Fake Trends” That Kill SalesSpeaker: Ms. Jaana Jätyri Founder and CEO Trendstop | |
| 2:45pm – 3:05pm | Networking Break | |
| 3:05pm – 3:50pm |  Keynote: The Fabrica Lab – Key Incubator of TechstyleSpeaker: Ms. Yan Chan Director, Business Development The Hong Kong Research Institute of Textiles and Apparel | |
| 3:50pm – 4:15pm |  3D Body Scanning Technology That Starts A Revolution Speaker: Mr. Hervé Haubursin Marketing Manager TG3D Studio | |
| 4:15pm – 5:00pm | The Fabrica Lab Tour | |
Speaker Profiles
Ms. Jaana Jätyri
CEO, Trendstop
Fashion businesses hire Trendstop to identify and apply fashion trends correctly for their target customers so that they can create profitable collections and avoid losing time, money or resources on products that don’t sell. Trendstop’s unique S.M.A.R.T TrendTM forecasting methodology is based on identifying what consumers will want and helping fashion businesses develop the right products they want to buy. Trendstop has a team of 30 trend experts in their London HQ and 150 trend specialists around the world who visit 1,500 fashion stores and events each month. Jaana and her team has worked with over 1,000 fashion brands since 2002, including Karl Lagerfeld, Adidas, Inditex, H&M, Next, Zalando, Target and Walmart.
Ms Yan Chan
Director, Business Development, The Hong
Kong Research Institute of Textiles and Apparel
Ms. Chan is experienced in textile and
apparel manufacturing, sourcing and retailing. Prior to joining HKRITA, she was
Division Merchandising Manager in Ralph Lauren, responsible for global
sourcing, cost planning, merchandising, and material and product development.
Before that, Ms. Chan was with a number of global textile and apparel companies
including Burlington WorldWide Limited, Esquel Group, Gap International
Sourcing (Holdings) Limited and Smart Shirts Limited, responsible for global
sourcing, merchandising, licensing, and research and development.
Hervé Haubursin
Marketing Manager, TG3D Studio
Hervé Haubursin is currently a Marketing Manager at TG3D Studio, a leading fashion tech company focusing on revamping the current retail industry by offering digital solutions benefiting brands and manufacturers for more on-demand manufacturing and mass-customization. Prior to joining TG3D, Hervé has been creating and developing several e-commerce stores selling tech products and fashion apparel, all fueled by the power of online advertising. With French as a mother tongue, he previously studied in Belgium where he obtained a Bachelor of Foreign Trade, followed by an M.Sc. in International Business Strategy from the Swedish Linnaeus University.
Venue Sponsor
The Mills Location Map
The Mills
45 Pak Tin Par Street, Tsuen Wan
MTR Tsuen Wan Station Exit A3
MTR Tsuen Wan West Station Exit A2
Google Map: https://goo.gl/maps/6KoEb6qXLDS2
Supported by: